DMCA. Copyrighted Work that you can Claim.
Base have 9 939 books.
Search: 


📙 Smart or Lucky: How Technology Leaders Turn Chance into Success by Hurwitz — epub download


Smart or Lucky? How Technology Leaders Turn Chance into Success

About the Book:
An insider's look at the combination of luck and smarts you need to succeed in today's changing tech world.
To be successful in any highly competitive market, you have to be smart, but you also have to be lucky by being at the right place at the right time. The most successful technology entrepreneurs understand the value of the combination of luck and smarts and make it work for them. Those who fail are the ones who may be lucky but get complacent, believe they're the smartest players in the market, and fail to make the changes needed to sustain leadership. Smart or Lucky? is for business leaders who are interested in learning what it takes to be successful in emerging markets and how to sustain success over the long term. It shows entrepreneurs how to recognize a lucky break and have the foresight to take advantage of it.

  • Offers concrete lessons based on well-tested principles that have broad applications for business leaders and entrepreneurs across industries
  • Based on experiences with hundreds of successful and failed companies in the software market over three decades
  • Author's method has resulted in expanded revenue and increased market success for both large and small companies

Informative and highly detailed, this is a must-read for all business leaders and emerging entrepreneurs who want to understand how to stay nimble and succeed in complicated, competitive markets.


Q&A with Author Judith Hurwitz
Author Judith Hurwitz
What does it mean to be Smart or Lucky?
Timing has as much to do with success as great foundational technology. I have seen some of the smartest people on the planet with excellent technology fail. Then a company with the same idea and an implementation that isn’t even as good as the original will become a huge success. The world of innovative technology is brutal and often unfair. Even the companies that are lucky enough to be at the right place at the right time can fail if they don’t figure out a way to sustain their early advantage. Successful technology leaders are able to combine the right timing with a well-conceived strategy that allows them to continually innovate for the long run.

You have been at the forefront of the tech industry since it began. In writing this book, was there anything in particular that surprised you?
I think the biggest surprise is how quickly things change in the technology market and how quickly we forget the lessons of the past. Who can remember that Netscape was able to charge more than $60 for each copy of its browser? How was it possible that a company like Wang Laboratories that was one of the top three biggest IT companies disappeared from the market without a trace? Each company that I analyzed for this book, from the first to market to the current leaders like Google and Amazon.com, has important lessons about executing on strategy. Successful technology leaders have a sophisticated roadmap and plan based on sustainable revenue models. Once these leaders are successful they don’t take their success for granted. They continually reinvent themselves—that is where smarts comes in. These leaders know when to get rid of products that are dragging the company down. They also know how to allow a new idea to flourish without being crushed by political infighting.

Many say we are now in the midst of a second dotcom bubble. Would you agree, and what lessons from the first bubble (and burst) should people keep in mind now?
We are definitely in the midst of a second dotcom bubble. What is interesting is that these companies are repeating the same mistakes that companies made the first time around. For example, a company like GroupOn was lucky enough to be at the right place at the right time. The technology and the go-to-market strategy are not very complicated and can easily be replicated. Yet the company walked away from a $6 billion buyout offer from Google. Will they be proven to be smart or will they be known as a company that wasted its luck? There are hundreds and probably thousands of companies that are being funded simply because they have the right buzz words in their business plan. They are accumulating cash at a rapid rate but many are not spending that money wisely. Companies in this new bubble need to learn the importance of planning for revenue growth. What is the short- and long-term business model? Simply gaining customers without planning for a sustainable revenue model killed many in the first dotcom bubble. Innovation alone isn’t enough; neither is getting lots of early adopters. There has to be a well-thought-out differentiation that assumes that a lucky company will have many, many eager and well-funded competitors.

What is your favorite story in the book?
I really like the Amazon.com business model. While many technology companies modeled themselves on other technology leaders, Amazon.com modeled itself on Walmart instead. Technology was a means to an end. This technology leader focused on the end goal—to make it easy and inexpensive to buy merchandise. The business model was simply to turn goods and services into a commodity with a price and delivery model that allowed it to grow and prosper. Amazon was not the first online bookstore. But Amazon was lucky enough to get the timing right and smart enough to build a business plan for long-term sustainability.

About book:

  • Author: Hurwitz
  • Year: 2011
  • Publisher: Jossey-Bass
  • Language: English
  • ISBN: 0470891424,9780470891421

About file:

  • File size: 6 063 044
  • Format: pdf


Security code:
Download button

Similar books results


Clinical Neuropsychology and Technology: What’s New and How We Can Use It
Clinical Neuropsychology and Technology: What’s New and How We Can Use It pdf free by Thomas D. Parsons (auth.)

This ambitious and accessible guide reviews innovative technologies enhancing the field of neuropsychological testing. Starting with the premise that standard batteries—some nearly a century old—lag behind in our era of neuroimaging, genomic studies, psyc...

Beginning Game Development with Python and Pygame
Beginning Game Development with Python and Pygame download pdf by Will McGugan

Like music and movies, video games are rapidly becoming an integral part of our lives. Over the years, you’ve yearned for every new gaming console, mastered each blockbuster within weeks after its release, and have even won a local gaming competition or t...

Refactoring: Improving the Design of Existing Code
Refactoring: Improving the Design of Existing Code pdf free by Martin Fowler, Kent Beck, John Brant, William Opdyke, Don Roberts

As the application of object technology-particularly the Java programming language-has become commonplace, a new problem has emerged to confront the software development community. Significant numbers of poorly designed programs have been created by less-...

The King James Bible : a short history from Tyndale to today
The King James Bible : a short history from Tyndale to today free pdf by David Norton

'The King James Bible was the result of an extraordinary effort over nearly a century to make many good English translations and turn them into what the translators called 'one principal good one, not justly to be excepted against'. David Norton traces ...

The Lucifer Effect: Understanding How Good People Turn Evil
The Lucifer Effect: Understanding How Good People Turn Evil download pdf by Philip Zimbardo

What makes good people do bad things? How can moral people be seduced to act immorally? Where is the line separating good from evil, and who is in danger of crossing it?Renowned social psychologist Philip Zimbardo has the answers, and in The Lucifer Effec...

Tell to Win: Connect, Persuade, and Triumph with the Hidden Power of Story
Tell to Win: Connect, Persuade, and Triumph with the Hidden Power of Story free epub by Peter Guber

Today everyone--whether they know it or not--is in the emotional transportation business.  More and more, success is won by creating compelling stories that have the power to move partners, shareholders, customers, and employees to action.  Simply put, if...

Design Leadership: How Top Design Leaders Build and Grow Successful Organizations
Design Leadership: How Top Design Leaders Build and Grow Successful Organizations free download by Richard Banfield

What does it take to be the leader of a design firm or group? We often assume they have all the answers, but in this rapidly evolving industry they're forced to find their way like the rest of us. So how do good design leaders manage? If you lead a design...

How to Become a Highly Paid Corporate Programmer
How to Become a Highly Paid Corporate Programmer free download by Paul H. Harkins

Written for those gifted coders and programmers who get wrapped up in how complex their code is and forget the basics of how to be successful in a corporate culture, this guide will help put these programmers on the fast track to promotions and raises. Pr...

The Naked Employee: How Technology Is Compromising Workplace Privacy
The Naked Employee: How Technology Is Compromising Workplace Privacy free pdf by Frederick S. Lane

A former attorney, Lane is an author specializing in the impact of technology on society, who has served as an expert witness in cases involving the law and computer- related topics. Following a discussion of some of the reasons for workplace surveillance...

The Design Of Climate Policy

The Development of Persistent Criminality
The Development of Persistent Criminality download pdf by Joanne Savage

The Development of Persistent Criminality addresses one of the most pressing problems of modern criminology: Why do some individuals become chronic, persistent offenders? Because chronic offenders are responsible for the majority of serious crimes committ...

The Development of Dictyostelium Discoideum

The Development of American Federalism
The Development of American Federalism free download by William H. Riker (auth.)

The chapters of this book have diverse origins. They were written over the period 1954-1984. Several (i.e., three, four, seven, and ten) were originally published in scholarly journals. Several (i.e., one, eight, nine, and eleven) are excerpts from my pre...

The Development of Sex Differences and Similarities in Behavior
The Development of Sex Differences and Similarities in Behavior pdf free by C. Aron, D. Chateau, A. Chabli, C. Schaeffer (auth.), Marc Haug, Richard E. Whalen, Claude Aron, Kathie L. Olsen (eds.)

M. HAUG Universite Louis Pasteur, Laboratoire de Psychophysi%gie, URA 1295, 7, rue de /'Universite, 67000 Strasbourg, France This varied and impressive volume is a record of the major presentations at the NATO sponsored Advanced Research Workshop on The D...

The Devil We Don't Know: The Dark Side of Revolutions in the Middle East
The Devil We Don't Know: The Dark Side of Revolutions in the Middle East epub download by Nonie Darwish

Respected human rights activist Nonie Darwish assesses the potential for freedom to succeed following the recent revolutions in the Middle EastThe recent powerful wave of Middle East uprisings has fueled both hope and trepidation in the region and around ...

The demography of health and health care
The demography of health and health care free epub by Louis G Pol; Richard K Thomas

The Development of Siberia: People and Resources

The Demilitarization of American Diplomacy: Two Cheers for Striped Pants

The Definitive Guide to MongoDB, 3rd Edition: A complete guide to dealing with Big Data using MongoDB
The Definitive Guide to MongoDB, 3rd Edition: A complete guide to dealing with Big Data using MongoDB epub download by David Hows, Eelco Plugge, Peter Membrey, Tim Hawkins

The Definitive Guide to MongoDB, Third Edition, is updated for MongoDB 3 and includes all of the latest MongoDB features, including the aggregation framework introduced in version 2.2 and hashed indexes in version 2.4. The Third Edition also now includes ...